Lynne Franklin

Use Your Brain to Lead from the Heart: TEDx Speaker Whose "How to Be a Mind Reader" Talk Went Viral
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After a boy threatened to kill her with a machete, Lynne Franklin started learning all she could about reaching unreachable people. Her secret? Listen well, tell the truth, and do it with a good story—plus a wry sense of humor.

She spent most of her career showing executives how to connect with investors, the media, and their own employees.

Along the way, Lynne became a neuroscience nerd: translating how the brain works into practical, easy-to-use communication tools. She delivers these ideas with energy and fun. One example is her
TEDx Talk: “How to Be a Mind Reader” (http://tinyurl.com/LynneTEDx). This has gone
viral, with over 4 million views.

Leaders and teams—in companies of all sizes and many industries—work with her to break down their communication silos. They advance their careers by building more rapport, creating more trust, and developing cultures where people want to work.

Lynne has presented before the American Academy of Matrimonial Lawyers, Ceilings and Internal Systems Construction Association, Healthcare Businesswomen’s Association, New York Department of Homeland Security, Northwestern Mutual, Ragan’s Storytelling for Communicators Conference, and Wintrust Bank, among others.

She double-majored in psychology and English at St. Catherine University, and earned a master’s degree in liberal studies—for which she created a novel as her thesis—from Hamline University, both in St. Paul, Minn.

Lynne is a leadership communication consultant, coach and speaker. She is past president of the National Speakers Association Illinois Chapter and a Certified Virtual Presenter. Lynne wrote “Getting Others To Do What You Want” (http://tinyurl.com/LynnesBook) and is working on her next book—”Leaders on Rapport: Secrets to Creating Successful Connections.”

To keep her sanity, she does song parodies: creating lyrics about the pandemic and singing them to familiar tunes on YouTube (www.youtube.com/lynnefranklin).

Programs By Lynne Franklin

Whether the “room” is one your people are sharing with others, or lots of squares on a screen, here’s the truth. Nothing happens until they connect with others people and motivate them to work together.

Ever envied people who easily seem to get what they want? Persuasion is not magic. It’s a skill your people can learn–and have fun practicing!

This program is perfect for these groups:

√ Senior leaders who need to tune up their persuasion skills
√ Emerging leaders and middle managers struggling to get their ideas accepted
√ People in sales and customer service who need to attract and connect with customers
√ Association conferences and meetings, when the goal is to present members with innovative and fun ideas they can use to improve their organizations

Your people get these tangible takeaways:

√ Understand the process people’s brains go through on the way to saying “yes” and how to move them along this
√ Easily identify how others “think” and ways to build rapport with them
√ Discover how to turn every question into the right one by how they answer it

This program works well as a 45-minute keynote or breakout to a three-hour workshop, and as a 45- to 60-minute webinar or virtual presentation. It’s also great as part of a full-day training session to improve persuasive communication skills.

Rapport makes all other things possible: connection, relationships, trust. I interviewed nearly 100 leaders in different fields and asked them, “What’s our secret to building rapport quickly and maintaining it over time with your clients and people?” This program shares their top strategies and explains the neuroscience behind why these are so effective. Everyone practices these skills so they can better use rapport to reach their own goals.​

This program is perfect for those who need to strengthen their leadership, management and client contact skills:

√ Senior leaders
√ Emerging leaders and middle managers
√ People in sales and customer service
√ Department heads
√ Association conferences and meetings, when the goal is to present members with innovative and fun ideas they can use to improve their organizations

Your people get these tangible takeaways:

√ Discover and practice tools and techniques they can use to start building rapport quickly with anyone
√ Know how to maintain rapport, connection, relationships and trust over time
√ Explore ways to get rapport back when they’ve lost it

This program works well as a 45-minute keynote or breakout to a three-hour workshop, and as a 45- to 60-minute webinar or virtual presentation. It’s also great as part of a full-day training session to improve persuasive communication skills.

Every tough talk people don’t have costs an organization $1,500 a day: per person involved.

Handle these situations well and you improve morale, productivity, and your bottom line–without cutting people or resources.
This program works well as a 45-minute keynote or breakout and a one- to three-hour workshop

It’s perfect for these groups:

√ Senior executives who need to handle negotiations and delicate conversations
√ Department heads, emerging leaders and middle managers struggling to get people on their teams to work together and cooperate with other teams
√ Those in sales, account management, sales, and customer and patient services who must smooth relationships with unhappy clients
√ Association conferences and meetings, when the goal is to present members with innovative and fun ideas they can use to improve their organizations

Your people get these tangible takeaways:

√ Uncover the major reason behind every conflict
√ Discover a process to help people get their brains back when they’ve lost their minds
√ Use a simple, proprietary process to connect with then lead people to make sound decisions and create workable solutions

This presentation works well as a 45-minute keynote or breakout, webinar or virtual presentation, and up to a three-hour workshop. It’s also great as part of a full-day training session to improve persuasive communication skills.

Is storytelling keeping your people stuck?

√ They nailed it: that new business meeting, that interview. Then all they hear is crickets. What happened?
√ The team seems to be on autopilot. How can they be motivated to get back on track?
√ Your people believe everyone is listening to what they say. But are they REALLY? And do they CARE?

This program is perfect for those who need to strengthen their leadership, management and client contact skills:

√ Senior leaders, business owners and entrepreneurs
√ Emerging leaders and middle managers
√ People in sales and customer service
√ Department heads
√ Association conferences and meetings, when the goal is to present members with innovative and fun ideas they can use to improve their organizations

Your people get these tangible takeaways:

√ Discover why stories overcome resistance and connect our brains on a molecular level
√ Break down the myths and barriers that prevent them from telling stories effectively
√ Explore the six different types of stories they can tell strategically
√ Have a system to create their own portfolio of stories
√ Receive on-the-spot coaching to improve their stories

This program works well as a 45-minute keynote or breakout to a three-hour workshop, and as a 45- to 90-minute webinar or virtual presentation. It’s also great as part of a full-day training session to improve persuasive communication skills.

When information doesn’t flow, leaders make poor decisions and teams battle with rather than work together. Your people will explore how silos develop in their minds. They’ll also identify the 15 types of silos — and have fun role playing the people who perpetuate these (like Tyrell Notell and Barbara Booster). Everyone leaves with specific actions to create better working relationships.

This program is perfect for these groups:

√ Senior executives and department heads who want to inspire and motivate their people
√ Emerging leaders and middle managers who are struggling to help their teams gel and work well with others
√ Association conferences and meetings, when the goal is to present members with innovative and fun ideas they can use to improve their organizations

Your people get these tangible takeaways:

√ Recognize the costs they pay every day for communication silos
√ Discover how silos form in their minds — because of how their brains work
√ Explore how silos have developed in their department or organization and how to identify the ones they face
√ Create their plan to break through their silos to create more collaborative teams, departments and organizations

This program works well as a one-hour keynote or breakout, a 45- to 60-minute workshop or virtual presentation, and a one- to two-day program.

Lynne Franklin Speaking Video

Want to Connect? Be a Head Case (8 Min. Virtual)
Creating Content that Connects (30 Min. In Person)

What Clients Say About Lynne Franklin

Books By Lynne Franklin

Getting Others To Do What You Want

Ever envied others who get what they want?

It's not about dreaming, or luck or manipulating people. It's about being more persuasive. And it's a simple process you can learn.
Discover the "Four Gets": the four steps we forget because we're under stress: Get Your Brain Back, Get Clear on Your Goals, Get Persuasive, and Get Communicating. Then get going on what you want!

Want to see more? Download a sample chapter:

(https://www.yourwordsmith.com/wp-content/uploads/2015/09/Getting-Others-to-Do-What-You-Want-Sample-Chapter.pdf) or buy it on Amazon (https://www.amazon.com/gp/product/B00NMNR3Q6/ref=dbs_a_def_rwt_bibl_vppi_i0).

Leaders on Rapport: Secrets to Creating Successful Connections

Ever secretly envied leaders who easily connect with people? Maybe you call them “charismatic.” Or “visionary.” Or “authentic.” And have the sneaking suspicion they know something you don’t.

You’re right. And you’ve come to the right place to learn the secrets of how they do it! I spent 2020 interviewing leaders from all walks of business and not-for-profits, asking them a deceptively simple question:

What's your secret to creating rapport quickly and sustaining it with employees and clients?

People at the top of their game share stories with candid insights into their personal qualities, communication practices, and approaches to culture. I enhanced this by explaining how what they’re doing syncs with how the brain works—magnifying the positive results.

Elevate your leadership skills by following the path that led others to the top!

Sign up here (https://lp.constantcontactpages.com/su/OK7ZnRz/rapport) to get updates and be placed on a preorder list.

Communication Robbers: The 15 People Who Steal Success from Your Organization

Communication silos rob your organization of productivity, profit and morale. They pit people, departments and locations against each other. They mean leaders at all levels make poorer decisions because they don't have the full story.

This eBook takes a humorous yet practical look at the 15 different types of characters who create and maintain silos -- so you can identify them and know what to do.

Get this for free when you sign up for my blog:
https://lp.constantcontactpages.com/su/nqjTxC7/incommunicado.

Lynne Franklin Photo Gallery

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